Tuesday, February 8, 2011

Is 3D the future of home entertainment?







Least anyone forget, the world is still mired in an economic crisis. The US is still experiencing 10% unemployment overall with some regions much higher. Foreclosures are still rising with no end in sight and retirement investments have yet to recover from being halved in the last 2 years. Yes, we may be climbing out, but with predictions of no new jobs until 2012, and credit card limits trimmed, aside from those getting bonuses from bailed out banks and Wall Street Robber-Barons, where will the cash come from? Or are we supposed to think that consumers will lease their next TV from the ‘Bank of Sony’?


With the economy still recovering and consumers weary to buy expensive things can a market for 3D televisions thrive? The average cost of a 3D set is around 3,000 dollars, which is steep for most consumers. The glasses are also another aspect of 3D that will push consumers away. I already wear glasses and I don't enjoy having to put on two pairs at once. Marketing is another weak point for 3D, as it is very hard to show off 3D to some one on a 2D set. With many families still transitioning to high definition televisions I dont think there will be enough consumers who will want a 3D set in the first place. Until 3D goes glasses free and the market for high definition televisions starts to diminish, I think 3D is stuck.

9 comments:

kern said...

You make some very valid points. Here is an article on the current economic status with references to consumer spending and the job market. http://www.stockmarketfunding.com/Blog/Economy/February-2011/The-Economic-Outlook-Monetary-and-Fiscal-Policy.aspx

While it supports the fact that the economy is improving is still is in a somewhat fragile position, does that affect the type of products consumers will purchase. For example, while a new air conditioner would run more than a 3D TV would you expect different decisions on purchasing? What would cause that difference? Are there certain products that people buy when the economy is in recovery which are different than when the economy is in a recession or trough?

http://www.3dtvguide.org/3d-tv-without-glasses.html

Smith said...

Another aspect is the broadcast must be in 3D as well. However, as with anything time will tell. Look at the HD tv market it started out the same way. What has time offered consumers to change their mind on these new emerging technologies?

Alison said...

I think if 3D can fix its issues, eliminate the glasses, etc, then it could be a revamp for the TV market. We were talking about in class how watching shows online is hurting the demand for televisions. But if 3D really booms, it will (at least for a while) be primarily on actual televisions. That will give that market a fighting chance for survival.

Curt said...

There's already been a new nintendo DS, in which people can play the games in 3D without glasses. I think it's only a matter of time before that technology is imported onto televisions. I feel like in the next few years 3D is going to take off and almost everyone and 3D TV's will be in very high demand. I agree with Alison, I think 3D TV producers will fix the issues that 3D TV's experience right now.

Easton said...

Curt: You make a good point about the advances in 3D technology recently. While Nintendo has created a hand held device that can allow users to experience 3D without the hassle of glasses its not quite ready to be used with television. As you stated earlier it is going to take time to perfect this kind of technology in televisions. It took Nintendo years to perfect the technology in its new hand held so I think it will be quite some time before we see it in TVs.

Garrett T. said...

I don't know about 3D TV. It seems like a luxury that really isn't that great. I wouldn't want to wear glasses to watch TV. Not all shows and movies and what not are formatted for 3D TV. The only reason 3D anything is worth it because they add those small extra scenes or special effects that make 3D worth it. But that's just my opinion, maybe Alison is right and people will jump on the band wagon for 3D TVs.

Tyler said...

I don't think I would ever buy a 3-D tv if you had to wear the glasses. If they get the technology to fix that, then I think I would buy one if the price was reasonable. I don't think it is that cool that I would spend a lot of money on it. I don't think it will add as much to a movie as surround sound does. I would rather spend my money on getting the best sound.

taylor said...

I think the producers of the 3D tv should first look at 3D movie ticket admissions before they try to sell the tv's. Just as Tyler said, I wouldn't spend too much money on something that will probably end up giving me a headache when I can watch something that is just as good for a lot cheaper. As long as the technology is fixed for no glasses, people will buy the tv's because there will always be people that strive for the newest technology.

Zach said...

3D TV's are not the future in my opinion. I don't even like seeing 3D movies in the theaters, there is no way you could make me watch everything in 3D at home. Besides not all movies and TV shows need the 3D effects for instance Oprah on OWN would not need 3D in my opinion. And also the viewers of shows of this nature will not be interested in 3D TVs.